Journey

Our Inspiring Story

Born from the need for honest, expert flood advice, UKFDA was created to make flood protection easier, clearer, and more accessible for everyone.

Our Story – Built on Trust, Shaped by Experience

UKFDA was founded to cut through the confusion
of flood protection. With so many products and providers out there, we saw the need for a single, trusted place where homeowners, businesses, and professionals could get clear advice and access to the very best solutions—all without sales pressure or bias.

Journey

Our Milestones and Achievements Over the Years

From our founding in 2010 to launching our new online shop, explore the key milestones that have shaped UKFDA’s commitment to flood protection.

2010

UKFDA is Founded

Frustrated by a lack of clear, unbiased flood defence guidance, UKFDA is launched to provide expert support and trusted product access for all.

2012

First 100 Properties Protected

UKFDA completes its first major milestone—supporting over 100 homes and businesses with tailored flood defence solutions.

2020

1,000+ Clients Supported

A major milestone—over 1,000 customers have worked with UKFDA to defend their homes and properties against flooding.

2025

New Website & Online Shop Launch

Our fully redesigned website and updated shop offer
a seamless, supported experience from product selection to purchase.

Together

Our team

Behind UKFDA is a dedicated team of flood defence specialists committed to honest advice, trusted products, and personalised support—every step of the way.

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Adam Crawford
Founder & Director

With over a decade of experience, Adam founded UKFDA to simplify flood protection and provide honest, expert guidance.

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Daniel Smith
Design & Marketing

Dan leads our brand, design, and marketing strategy, making sure UKFDA’s message is clear, trusted, and reaches the people.

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Susan
HR & Operations

Susan ensures the smooth running
of our team, supporting recruitment, compliance, and the people behind UKFDA’s growing success.

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Barry Evans
Sales Director

Barry leads our sales team—helping clients find the right flood defence solutions with clarity, confidence.

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Nigel Benn
Flood Advisor

Nigel provides expert on-site advice to help clients understand their risks and choose the right flood protection.

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Frankie Adams
Surveyor

Frankie assesses flood risk to recommend the right protection for each property's layout and location.

Clients & Partners

Discover Our Journey

Learn more about our mission and values.